![]() Some B2Bs create weekly newsletters that share interesting industry information. This is another area where B2Bs can get signups. 3) Saves Time Longreads curates the best long-form stories nearly every day. From there they can sell their complete cookbooks or instructional books or even branded cooking equipment. Those stars can share quick recipes or even kitchen tips in an email newsletter. You can use pop-ups and list building tools to bring even more attention to it.Īn example would be the celebrity cooks you see on The Food Channel. ![]() Be sure to communicate the value of your email newsletter and maybe even bundle and use it as a whitepaper / video series or other sign-up incentive. If your business has helpful information to share, you can really build a strong email list. This is actually one of the big reasons people subscribe to B2B email newsletters. People will signup for emails when they have some knowledge to gain. If you are in the entertainment business make sure you focus on that fact in your email signup call to action. There are lots of ways to be entertaining, but it’s not for every business. Maybe you have a design company that does entertaining images or illustrations every couple weeks. ![]() Maybe you could do a series of videos that are funny and entertaining. Everybody has something they pay attention to for entertainment and usually those people subscribe to some kind of email program that fills the entertainment void.Įntertainment is a way you can get people to sign up for your newsletter. 1) Entertainment NBA fans can signup and register to get updates on their favorite sport. It’s good to bookmark a post like this and save it as a reminder anytime you’re under pressure to increase those email addresses on your list. Some of these you’ll recognize, but hopefully there are a few surprises. Today let’s have a closer look at the reasons people signup for your email newsletter in the first place.Īfter all, if you don’t get people to sign up, there is no reason to worry about the content. ![]() If you can't find the Newsletter section in your theme, then refer to your theme's documentation.We often talk about the content of your emails and how to use it. Some themes let you add a newsletter signup as a content block in another section. Learn about other ways to collect customer emails. If your theme doesn't include a newsletter signup form, then you use an email marketing app to add one. Use the email marketing app to create and send newsletters to your customers.Īdd a newsletter signup section to your online storeĪll free Shopify themes have a newsletter signup section that you can add to your home page. If your theme doesn't have an email signup form, then use an email marketing app that can add one to your store. Install an email marketing app from the Shopify App Store.įollow the email marketing app's instructions to sync it with your list of customers who add their emails to your newsletter signup section. Steps:Īdd a newsletter signup section to your online store. You can set up an email marketing campaign. Set up an email marketing campaign using a Shopify app Add a newsletter signup section to your online store.Set up an email marketing campaign using a Shopify app.You can also create an email campaign using Shopify Email. After you choose an app, follow the app's instructions about how to send newsletters to the email addresses that you collect through the newsletter signup. You can search the Shopify App Store for apps related to email marketing. Email marketing apps usually work by syncing your Shopify customer data with a third-party email marketing service. You can use a Shopify app to send promotional emails. You can learn more about email marketing on the Shopify blog. Explore Online Store 2.0 theme customizationsĪdding a newsletter signup to your online store lets you collect customer email addresses that you can use for email marketing campaigns.Find out your theme's architecture version.This customization is for vintage Shopify themes, and doesn't apply to Online Store 2.0 themes. These themes don't have the features included in Shopify's Online Store 2.0 themes, and Shopify free Vintage themes don't receive updates beyond security fixes. Vintage themes aren't available in the Theme Store.
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